Keurig: What is it?

I had a big question mark on my face when I first saw the word Keurig. One of my Facebook friend's posting was about buying Keurig or not. It made me so curious about that word.
It kind of bugs me so I asked my friend what it was all about and totally forgot of getting a quick answer by using Mr. Google instead. Then, I got some kind of explanation that, it is some sort of a coffee machine. And I was left hanging and thinking it could be an espresso coffee maker? But NOT even close after seeing a real face of Keurig at my friend's house that looks like this.
and got to try the coffee that came out from it. A coffee machine indeed!

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